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Proudly South African....

Proudly South African....

And as I look out my shop door and down the street of the once again bustling 4th Avenue, I reflect on the South African culture and the things that make it so. From the hawkers selling their beautifully crafted wares, to the car guards in their blue bibs, the residents walking their dogs to the surrounding parks, the cyclists grabbing their morning coffees, the shop owners waving to each other as they open up and prepare their stores for the day’s trade, it dawns on me what social beings we are and how important this all is to us.

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A store for everyone..

A store for everyone..

When I was in my twenties, the company I worked for put me through a sales course and I remember this story vividly as it really resonated with me. There is a similar story told in the Pretty Woman movie made all those years ago starring Julia Roberts and Richard Gere.

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Hello Spring!

Hello Spring!

Hello to Spring, and what a different Spring this year will be as we still grapple with the effects of the pandemic, and many of us are still working from home which has kind of become the new norm. As part of this new norm, we have designed a loungewear range that is super comfy but can also be worn out to the shops, and then to bed! 

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The New Norm

The New Norm

The new norm… The whole world seems to be recalibrating after the COVID-19 storm and whilst we are still in it like many countries, I see a distinct change in many people’s attitudes towards life and what’s important. What comes up so many times, when we have customers in the shop searching for that special gift for a friend or family member, is that sense of work / play balance...

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